Jason Williamson

About Me

What I do
Creative & Marketing

I am a seasoned creative and marketing professional with over 20 years of experience helping business leaders build healthy brand strategies that support business initiatives.

My hybrid skillset of marketing and creative allow for seamless brand stewardship through all phases of a project, including strategy, development, and execution. I take a data-driven approach to marketing, utilizing analytics and metrics to make informed decisions and optimize campaigns for maximum ROI.

My ability to create compelling and authentic brand stories, coupled with my proficiency in building and leading high-performing marketing teams, has resulted in numerous successful product launches and brand campaigns.

If you have a creative team in need of leadership, or a small business team that requires a marketing professional with creative abilities, I’m your guy. 

 

How I Do It
Collaborative Leadership

I approach leadership with enthusiasm and an open communication style to foster a culture of shared ideas and common direction.

I get the most out of teams I lead by:

  • Operating as a servant leader
  • Empowering individuals
  • Setting a clear strategy 
  • Removing barriers to success
  • Directing without micromanaging

I believe that projecting a positive attitude helps create ownership and sense of purpose across a team. At the same time, clear and respectful communication instills contributors (in-house or otherwise) with a sense of trust, confidence in their individual roles, and insight into business decisions and priorities.

 

If I sound like a good fit for your job or project, shoot me a message.
jason@jwilliamsoncreative.com

Diligent, creative, and an all around great marketer that’s able to look at the picture and  quickly pivot into the smallest detail. Highly recommend.

Eric Garrison, Digital Marketing Manager

Jason’s  creativeness and outside the box thinking solves problems and brings ideas from concept to execution. He gets things done, on time and in full.

Joe Amalfitano, Director of Sales

Fostered a collaborative team environment and was a major force behind an exceptionally smooth brand redesign and implementation.

Nicole Forsi, Graphic Designer
North Star

Brand is Everything

Modern marketing and design require a wholistic approach that is both fierce and flexible. From energetic product activation events to hyper-functional business collateral, I like to create customer connection that is in celebration of a the unique perspective and image of a brand.

Brand Strategy

Create a brand strategy that is the center of your business; a prism for which every customer touchpoint  must be considered.

Creative Direction

Whether it’s video, print, or social media, you’re investment of time and resources demand a clear tone and unified vision to maximize customer connection. 

Tradeshows

Successfully navigate your event, including booth design, promotional materials, and follow-up procedures to make the most of the opportunity.

Marketing Execution

With an omni channel marketing approach, I can help your company both develop and execute successful marketing programs.

Ideation

Let’s name it, think it, dream it, or build it. Most people are better editors than creators. I can lead discovery to the next great idea. 

Design

With my design experience and expertise I am a great creative leader that know what it takes to effectively present your brand in all visual mediums.